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Simple hairstyle in the style of the Olsen sisters: the network was conquered by a fashionable hair trick that everyone can repeat

Kateryna MalayLady

At the beginning of 2025, influencers and fashion experts remembered an old hair trick that became the hallmark of actress sisters Mary-Kate and Ashley Olsen. At one time, they ignored the trend for Hollywood curls and complicated hairstyles, appearing at social events with the ends of their hair hidden in their clothes.

The life hack remained underestimated for a long time, until severe winter frosts forced bloggers to protect brittle strands from wind and temperature changes. French Vogue writes about the new trend.

The fashion trick suggests that clean and blow-dried hair does not need to be styled in high hairstyles or let down in waves that fall over your outerwear. Instead, the ends should be carefully tucked under the collar or accessories.

It can be a jacket, coat, or scarf, and more advanced fashion influencers have echoed the Olsen sisters' looks and tucked the ends into knits and shirts. This trend not only adds more casualness and grunge to the usual style, but can also help strands survive frosty temperatures.

It's noteworthy that the idea was picked up not only by netizens, but also by eminent designers. In particular, at the show of the New York brand Khaite, models demonstrated clothes under which stylist Guido Palau hid their long hair. This hairstyle was also seen at the Calvin Klein and Altuzarra shows.

It is very easy to repeat. To make the look look casual but sexy, pull your hair out from under the collar a little. This will keep the volume at the back of the head. If the shorter front strands fall on your face, you can tuck them behind your ears or leave them loose.

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