How to apply blush according to your face shape: a simple guide

Makeup is first and foremost a space for self-expression, so there is no one-size-fits-all advice. When choosing the best application technique, you should pay attention to your skin tone and face shape.

Blush can revitalize the face and give the skin a rosy glow, makeup artists say. If you know how to apply this product correctly, you can delicately sculpt and outline your face – even without the help of a contour or highlighter.

How to apply blush to a diamond-shaped face

If you have high, protruding cheekbones, a narrower chin, and a low forehead, you most likely have a rhomboid face. Blush should be applied directly along the cheekbones to help emphasize your bone structure while helping to balance out sharp features.

• Lightly sweep the brush over the blush to bring out the pigment.
• Apply the blush to the most prominent part of the cheekbone, avoiding getting the pigment directly on the apples of the cheeks.
• Blend the blush down to the cheekbones in a slight arc to create balance and visually soften sharp corners.

Oval-shaped face

It is better to give preference to a high application - usually along the cheekbones or even slightly higher. Avoid low shading on the cheeks, as this can visually disrupt your natural facial harmony.

• Start by dotting the blush on the cheeks.
• Using an angled blush brush, blend the pigment towards the ear. This placement will add definition and help sculpt the cheekbones.

How to apply blush to a square face

Square faces have approximately the same width from the forehead to the jaw and tend to be more angular than rounded. Makeup artists advise applying blush directly to the cheeks - this arrangement helps to visually soften the features.

• Smile and apply blush to the most prominent part of your cheeks.
• Use a makeup sponge or brush to blend the pigment in a circular motion.
• Make sure that the blush is not blended horizontally, as this can visually widen the face.

How to apply blush to a round face

A round face naturally has softer features and visually reduces age. To add a little definition, don't apply blush to the cheeks. It is better to blend a little pigment below the cheekbones.

• Make a fish face by pulling in your cheeks. This can help you get the hollows on your cheeks and determine where to apply the blush to get the most flattering effect.
• Apply the blush in a line under the cheekbone, starting from where the cheek meets the ear and ending with a line in the center of the cheek.
• Blend to soften the line. It is better to make upward movements to visually lift the face. It is also worth adding a little blush to the bridge of the nose to outline the contours and refine the face.

How to apply blush to a heart-shaped face

There is a unique method of applying blush that involves blending the pigment along the top of the cheekbones towards the temple in a clear curved shape. This blush placement helps to emphasize prominent cheekbones and creates a balanced, harmonious look.

• Apply a few dots of liquid blush to the top of the cheekbones.
• Use a makeup sponge or brush to blend the pigment upward and outward.
• Use a blush brush to further diffuse the pigment and soften harsh lines.

How to apply blush to an elongated face

You can apply blush both on the cheeks and along the cheekbones. The former will add softness and create the illusion of roundness, while the latter will help emphasize the cheekbones.

• Using a brush, apply cream or powder blush to the center of the cheek, right under the pupil of the eye.

• Blend lightly to create a thick, straight or slightly curved line.
• Apply cream blush to the cheeks and blend well.

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