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A new way of applying blush will provide natural makeup: what's the point

Alina MilsentLady
Blush. Source: Created with the help of AI

The fashion for clear contouring and multi-layered foundation application is a thing of the past. Nowadays, makeup artists advise emphasizing the maximum naturalness and natural glow of the skin.

A real summer trend has become a way of applying blush called "boyfriend blush". Experts say that this life hack will provide a perfect fresh blush to the cheeks and visually rejuvenate the face.

Why you should add blush to your daily makeup

Many people underestimate the role of blush in their daily makeup routine. Proper application of a light pink powder or cream product can transform the overall look and emphasize the oval of the face.

Following the cheekbone line, for example, can create a lifted look, while blending blush on one or two points on the cheeks creates a gentle and carefree effect of a light natural tan.

A new way of applying blush will provide natural makeup: what's the point

What is the "boyfriend blush" technique

The boyfriend blush technique creates a flush similar to the one that appears on the cheeks after a 20-minute run or walk in freezing temperatures – and it looks surprisingly cute.

"I would call what is called 'boyfriend blush' a sporty blush. The trend is that you place the blush, preferably in a reddish shade, lower on the cheeks," explained the famous makeup artist Simone Otis.

To create a boyfriend blush, the key factor is the accuracy of placement: blush should be applied to the hollow on the cheeks under the cheekbones.

Otis recommends using a creamy formula rather than a powder blush and applying it with your fingertips. The creamy formula melts into the skin for a more natural look.

Step-by-step instructions

  1. Apply the blush on the cheeks.
  2. Blend the blush downward toward the jaw. Be sure to keep the color intensity just below the cheekbone.
  3. Carefully blend the blush around the edges to avoid clear red lines.
  4. For an additional effect, use a powder blush of the same tone over the cream blush. It is better to avoid formulas with shimmer for the most natural look.

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