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Better than black: the most trendy bag color of this year is named

Black bags have always been considered a classic, especially when it comes to investing in accessories. However, in 2025, fashion trends are shifting in an unexpected direction: navy blue has become the most relevant color of the year.

Global brands, including Bottega Veneta, Khaite, Toteme, and The Row, have already released their iconic models in this shade. Among the most popular are Lauren and Sardine by Bottega Veneta, as well as Edith and Half Moon, writes Who What Where.

The popularity of this color is due to its versatility: navy blue is easily combined with both classic black and brown shades and brighter accents. It looks elegant, expensive, and adds depth to the image.

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